The digital age is a fast-paced era to be in, and so are the advances to be gained from it. One of which is search engine optimisation (SEO), which aims to get websites higher in search results. While SEO practices evolve with time, some are thrown into oblivion, and one of them is the use of meta keywords.

(more…)

In today’s digital times, a strong online reputation and presence is a must in order for a business to prosper and stay afloat amidst the cutthroat competition. With this in mind, creating a website has become an essential campaign to draw in visitors and convert them to paying consumers.

(more…)

Since many can recall, the popular adage, “a business without a sign is a sign of no business,” has proven to be true. In the past, companies tend to strategise billboard and ad placements in conspicuous physical locations, invest in TV commercials, and contest for newspaper inserts to increase public awareness. All that, however, has changed greatly in today’s modern world.
(more…)

Has your Google Business Listing recently been suspended and you don’t have a clue why it happened? Here are some likely causes and how you can prevent them in the future.
(more…)

In the infant days of SEO and website building was a time when it was still easy to rank websites using methods we now call ‘Black hat’. During that time a domain name had significant power to rank website, however, this ranking method did not last forever and it didn’t take Google long to weed out the dodgy sites.  Google updated its algorithms to address exact match domain names that do not have other supporting ranking elements such as good content and relevant images.
(more…)