Nowadays, the competition is no longer in the streets, but is found in this little thing we call the internet. Everyone is swept away in the digital age that it just takes a few keys and clicks to get what you want. So why not bring your business to this arena?
For businesses today, the battle is fought not only on the streets, but more prominently so on the internet. As such, everyone is trying their best to climb onto the top of the search engine results pages to get more attention and potential revenue. In this regard, a highly-optimised website through up-to-date SEO practices is the top priority.
The digital age is a fast-paced era to be in, and so are the advances to be gained from it. One of which is search engine optimisation (SEO), which aims to get websites higher in search results. While SEO practices evolve with time, some are thrown into oblivion, and one of them is the use of meta keywords.
In today’s digital times, a strong online reputation and presence is a must in order for a business to prosper and stay afloat amidst the cutthroat competition. With this in mind, creating a website has become an essential campaign to draw in visitors and convert them to paying consumers.
Is all SEO Equal? What you should know about Black Hat, Grey Hat, White Hat SEO.
In today’s digital age, getting page can literally make or break a business. This is precisely why everyone is slugging it out to get the top spot in the search engine results page (SERP) of Google, Bing and other search engines in the internet. As such, search engine optimisation (SEO) has become a hot topic in the quest to rise above the rest.
Since many can recall, the popular adage, “a business without a sign is a sign of no business,” has proven to be true. In the past, companies tend to strategise billboard and ad placements in conspicuous physical locations, invest in TV commercials, and contest for newspaper inserts to increase public awareness. All that, however, has changed greatly in today’s modern world.
What is a Backlink? A Backlink is a link to your website from another site. Some people call these External Backlinks, but for this guide we can just go with the shortened version. A link from your website to another one has the same name, so to avoid confusion let’s call that a link-out.
Most business owners wonder about the cost and benefit of incorporating an SEO strategy into your business. Of course, the entrepreneur who started the business would love to maximise profits and it can sometimes be bewildering knowing how to make sure your website is primed and ready to have the search engines crawl it.
People often ask us Can the Structure of Your Site have an Impact on SEO so we have made this post as a guide. How do things like navigation, URL and site format as well as your link structure make an overall impact on how you rank in search. Since the release of the recent Google Panda updates, on-site SEO has assumed an even more important role with regards to being at the apex of the SEO game. Ranks are now dropped for little mistakes that could easily be disregarded with a little off-site optimization.